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Corporate Rule/
Ads & Other Forms
of Brainwashing
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A Political Advertising Strategy Backfires Drug Industry Ad Campaign Publicly Embraces Incumbents Who Helped Them Pass the Drug Plan That Is Driving Seniors Crazy
Some political advertising campaigns hit their
targets, but sometimes they backfire.
This election year the drug industry, intending to
help their friends in Congress, have been spending
millions on advertising
 Selling Out or Buying In?
First my socially responsible ice cream.
Then my local, earth-conscious juice.
Then my hip, alternative, throwback
sneakers. Then my daughter's organic
yogurt. Then my wife's animal-friendly
cosmetics. Now it's the one toothpaste I
believed in
 Freedom to Dissent
"Loyalty in character means absolute
obedience that does not question the
results of the order nor its reasons,
but rather obeys for the sake of
obedience itself. Such obedience is an
expression of heroic
 Brand X Larry Beinhart
If we know anything from the 2004
election, we know that branding is as
essential to politics as it is to
selling detergents, cars and perfume.
The Bush campaign branded Kerry as a
flip-flopper
 Empty Calories, Empty Promises Advocates Call New School Beverage Policy a PR Stunt
Calling the American Beverage
Association's new school beverage
policy a publicity stunt, advocates for
children and public health urged
legislators to continue their important
efforts to rid the nation's
 Big Tobacco's Toll
In 1996, Peter Jennings led off an ABC
News special by saying, ''Tonight we're
going to show you how the tobacco
companies continue to prosper despite
the damage these
 Bad to the Last Drop
It's summertime, and odds are that at
some point during your day you'll reach
for a nice cold bottle of water. But
before you do, you might want to
 Studies Bolster Evidence Linking Lots of TV with Poor Academics
Too much TV-watching can harm
children's ability to learn and even
reduce their chances of getting a
college degree, three new studies
suggest in the latest effort to examine
 Food Marketers Up To Their Old Trix CARU Endorses Campaign for Sugary Cereals
The Campaign for a Commercial-Free
Childhood denounced the Children’s
Advertising Review Unit (CARU), the
advertising industry’s self-appointed
regulatory body, for endorsing a new
campaign by General Mills to sell
 Super Sized Support for ‘McLibel’ Global Exchange, CorpWatch and National Lawyers Guild on Board to Promote High-Profile ‘McLibel’ Case Doc. Film Opens in June
Global Exchange, CorpWatch, National
Lawyers Guild, CodePink, Voices for a
Viable Future, SF Vegetarian Society
and Bay Area Vegetarians have joined
forces with Cinema Libre Studio to
support the
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